Elevating the B2B Buying Journey 

How will customer experiences transform in manufacturing and wholesale and does AI play a part?


As manufacturing and wholesale industries navigate rapid digital disruption, the expectations of B2B buyers are evolving faster than ever. Customers now demand seamless, personalised, and consumer-grade experiences across every touchpoint - from product discovery to fulfilment and post-purchase support. 

This roundtable explores how organisations can elevate the B2B buying journey by rethinking traditional processes, embracing new digital models, and breaking down internal silos. 

We’ll examine emerging trends shaping buyer behaviour, the role of data and automation in improving customer journeys, and how AI is poised to fundamentally transform everything from product recommendations to predictive service. 

Join leaders from across the sector to discuss practical strategies, real-world examples, and the cultural shifts required to deliver exceptional, future-ready B2B experiences.


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Sponsors

spotify
nike
Tiktok
klarna
coca
Ford

Event Schedule

5:00 pm - 5:30 pm

Registration

Our team will warmly welcome you, ensuring a smooth start to an evening of connections and conversations

5:30 pm - 6:00 pm

Welcome Drinks Reception & Canapes

Kick off the evening in style with an elegant welcome reception, where you'll enjoy expertly crafted canapés and premium drinks in a sophisticated setting. This exclusive gathering offers the perfect opportunity to connect with industry peers, exchange insights, and set the stage for an evening of engaging conversation and collaboration.

6:30 pm - 7:30 pm

Roundtable Discussion

7:30 pm - 8:30 pm

Three Course Dinner

Join an intimate group of industry leaders for a curated three-course dining experience paired with engaging discussions on the latest trends and innovations shaping the future. This invitation-only gathering offers the perfect setting to exchange ideas, build valuable connections, and enjoy a world-class meal in a refined atmosphere.

Interested in this event

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